On the eve of our 10th anniversary, we are proud to unveil our very first national brand campaign for candidates.
Through this first campaign, we're rolling out our new brand platform, THE JOB IS YOURS. Our goals is to give candidates and companies the power to make the job search an exciting process, and to put people back at the heart of recruitment.
Based on a powerful creative concept that plays on illustration, our campaign features "OBVIOUS MATCHES", obvious encounters that create a spark. Using emblematic duos such as the sandal and the sock, or the pizza and the pineapple, we wanted to show the obvious feeling you get when faced with a job offer that really suits you, illustrate the alchemy between a candidate and a company, and embody the feeling of excitement that candidates and companies feel when they know they've found each other.
